About
Dana Pasquali, Founder & President
Built on Experience.
Focused on What Works.
Nearly 30 years leading inside insurance and technology organizations - bringing clarity, alignment, and execution to complex organizations.
Our Story
IMPOWER Insurtech was founded by Dana Pasquali, a seasoned executive with nearly 30 years of experience leading inside the insurance and insurtech, oil & gas, cybersecurity and technology industries—from Global Fortune 500 companies to small and mid-sized organizations.
Her work has always been focused on one thing:
helping businesses solve real operational challenges—not just talk about them.
Most organizations don't have an idea problem.
They struggle with:
- misalignment
- fragmented data
- disconnected systems
- and the gap between strategy and execution
That's where the work starts.
The uncomfortable truth
There were points in Dana's career where she didn't "fit".
Not because she couldn't do the job - but because she wouldn't:
- say what people wanted to hear when it didn't solve the problem
- push strategies that didn't hold up operationally
- stay quiet when something wasn't working
Those experiences shaped how she works today.